Affiliate marketing has become such a wide ranging and diverse industry that you need to be able to keep on top of things.
It can be easy to forget about certain aspects of the process or fail to keep on track of how you are performing. This is where affiliate tracking software comes in.
We are going to look at what affiliate software is, why you should use it and also the 3 best affiliate tracking programs that you can access in 2018.
What is affiliate software?
This is basically software that helps to track your campaign.
It will help you change bids on your campaign, split test different landing pages or techniques, keep track of your sales, manage affiliates and a host of other options that are vital to your success.
You can use it for CPA tracking, there are options for click tracking software and pixel tracking software and you can essentially keep everything in one place to ensure that you are building the bets affiliate system.
3 of the best affiliate tracking software
There are lots of different affiliate tracking platforms out there but we have chosen 3 here that are perfect for affiliates in 2018. Whatever one you decide to choose will be based on your own individual preferences and needs but this list will give you a good introduction to what is available.
#1 Voluum
This is a cloud-hosted platform and it is one of the most popular affiliate trackers out there.
Voluum allows you to track all your advertising campaigns in one place so you can see what works and what doesn’t. It presents your data in stats in an easy to understand layout while you can control the overall distribution of your traffic. Voluum comes with a variety of tools to enhance performance and optimise your campaigns too.
A basic subscription costs $299 per month and you can add certain features to your subscription if needed.
#2 AdsBridge
With AdsBridge you can launch advertising campaigns in a very short space of time and keep track of their performance across a range of channels.
It offers great looking reports where you can digest your performance while also allowing you to split test different techniques for maximum performance. It might not come with as many features as Voluum but it does have just about everything you need to get started and it is a good option if you are on a bit of a tight budget.
You can use AdsBridge from $89 per month and there is also the option of a 14-day trial for free.
#3 Post Affiliate Pro
Finally, we have Post Affiliate Pro which comes highly recommended for tracking your affiliate marketing efforts.
This affiliate management software allows you to keep on top of your affiliate sales, types of commission and also all your promotion materials from image banners, discount coupons, banner rotation and everything else. Post Affiliate Pro also has great look reports that you can use to analyse your performance.
You can get Post Affiliate Pro from $97 per month.
Use affiliate management software for great results
These are just a few of the many pieces of affiliate tracking software that is out there. You will find more if you hunt around but for most users, these represent the best on the market.
Whatever one you choose with be a subjective decision but remember that tracking your affiliate marketing efforts is vital if you want to ensure that you are successful. With tracking software, you can see what works, what doesn’t and what you may need to change.
Anyone that doesn’t use an affiliate tracking platform in 2018 is missing out on a lot of data which can potentially make them a lot of money.